Beehiiv Best Price Guide 2026: Real Pricing, Annual Savings & Hidden Costs
Complete guide to Beehiiv pricing in 2026. See all plan tiers, subscriber-based costs, monthly vs annual pricing, and how the free plan compares. Find the best Beehiiv deal for your newsletter.
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Beehiiv Pricing: What You Actually Pay in 2026
Beehiiv offers four plans: a free Launch plan, two paid tiers (Scale and Max), and custom Enterprise pricing. Plans are subscriber-based – your cost grows as your audience grows.
| Plan | Monthly Price | Annual (per month) | Annual Savings | Subscriber Limit |
|---|---|---|---|---|
| Launch (Free) | $0 | $0 | – | 2,500 |
| Scale | $49/mo | $43/mo (~$516/yr) | ~12% | Starts at 1,000 |
| Max | $109/mo | $96/mo (~$1,152/yr) | ~12% | Starts at 1,000 |
| Enterprise | Custom | Custom | Custom | 100,000+ |
Annual billing saves approximately 12% compared to monthly. Some promotional codes offer up to 20% off annual plans, reducing Scale to as low as ~$34/mo.
Prices verified July 2026. Always check the official Beehiiv pricing page for current rates.
Free Plan: What You Actually Get
Beehiiv’s Launch plan is generous compared to most email platforms.
| Feature | Launch (Free) Limit |
|---|---|
| Subscribers | Up to 2,500 |
| Monthly sends | Unlimited |
| Website & newsletter hosting | Yes |
| Custom domain | Yes |
| Basic analytics | Yes |
| Beehiiv branding | Displayed |
| Ad network | Not available |
| Paid subscriptions | Not available |
| Referral program | Not available |
| Audience segmentation | Not available |
Who the free plan is for:
- Testing Beehiiv before committing
- Small newsletters under 2,500 subscribers
- Creators who do not need monetization features yet
When to upgrade: When you want to monetize through paid subscriptions, ads, or referrals. The free plan is surprisingly capable for building an audience without spending money.
Paid Plans: Pricing by Subscriber Count
Beehiiv’s pricing scales as your subscriber count increases. Here is the real cost at different list sizes.
Scale Plan
| Subscribers | Monthly | Annual (per month) |
|---|---|---|
| 1,000 | $49 | $43 |
| 2,500 | $61 | $52 |
| 5,000 | $78 | $67 |
| 10,000 | $96 | $83 |
| 25,000 | $149 | $128 |
| 50,000 | $219 | $189 |
| 100,000 | $290 | $250 |
Max Plan
| Subscribers | Monthly | Annual (per month) |
|---|---|---|
| 1,000 | $109 | $96 |
| 2,500 | $131 | $113 |
| 5,000 | $158 | $136 |
| 10,000 | $193 | $167 |
| 25,000 | $254 | $219 |
| 50,000 | $334 | $289 |
| 100,000 | $404 | $350 |
Annual vs Monthly: Real Savings
| Plan (1k subs) | Monthly | Annual (per month) | Annual Total | You Save Per Year |
|---|---|---|---|---|
| Scale | $49/mo | $43/mo | $516 | $72 |
| Max | $109/mo | $96/mo | $1,152 | $156 |
At higher subscriber counts, the absolute savings grow:
- Scale at 10k subs: $96/mo monthly vs $83/mo annual = $156/year saved
- Max at 50k subs: $334/mo monthly vs $289/mo annual = $540/year saved
Hidden Costs & Things to Watch
1. Subscriber-Based Pricing
Beehiiv uses subscriber-based pricing (similar to Kit and Mailchimp). As your list grows, your monthly cost increases. The jump from 2,500 to 10,000 subscribers on Scale goes from $52/mo to $83/mo (annual).
2. Stripe Processing Fees
While Beehiiv charges 0% commission on paid subscriptions, you still pay Stripe processing fees (typically 2.9% + $0.30 per transaction). At $10,000 in annual subscription revenue, that is approximately $320 in Stripe fees.
3. Boosts Marketplace Revenue Share
Beehiiv’s cross-promotion network (Boosts) takes a revenue share from promotional earnings. The exact percentage varies based on campaign setup and is worth reviewing before participating.
4. No SMS or Transactional Email
Beehiiv does not offer SMS marketing or transactional email on any plan. You will need separate tools for those channels.
5. Enterprise Is Custom
For publishers with over 100,000 subscribers, pricing is custom and typically higher than the listed Scale/Max rates would suggest. Enterprise plans include dedicated IP, concierge onboarding, and an account manager.
Price Comparison with Competitors
At 1,000 Subscribers
| Platform | Monthly Cost (Annual) | Key Features |
|---|---|---|
| Beehiiv (Scale) | $43/mo | Ad network, 0% rev share, paid subscriptions |
| Kit (Creator) | $33/mo | Automation, tagging, digital products |
| MailerLite (Comfort) | $10/mo | Automation, unlimited emails |
| Substack | $0 + 10% rev share | No monthly fee, takes 10% of revenue |
| Mailchimp (Standard) | $45/mo | Templates, multi-step automation |
At 10,000 Subscribers
| Platform | Monthly Cost (Annual) |
|---|---|
| Beehiiv (Scale) | $83/mo |
| Kit (Creator) | $99/mo |
| MailerLite (Comfort) | $73/mo |
| Brevo (Business) | $18/mo |
| Mailchimp (Standard) | $135/mo |
Beehiiv is competitively priced for creators who use its monetization features. If you are not using the ad network or paid subscriptions, a simpler platform (MailerLite, Brevo) will be significantly cheaper.
How to Get the Lowest Price
Strategy 1: Start on the Free Plan
The Launch plan supports up to 2,500 subscribers with unlimited sends. Build your audience to that limit before spending anything.
Strategy 2: Use Annual Billing
Annual billing saves approximately 12%. At Scale 1k, that is $72/year – not enormous, but the savings grow with your list.
Strategy 3: Look for Promo Codes
Beehiiv occasionally runs promotional discounts for 20% off annual plans. These are typically shared through affiliate partners and creator communities. Search before purchasing.
Strategy 4: Right-Size Your Plan
Many creators do not need Max features. The Max plan adds unlimited team seats, remove Beehiiv branding, up to 10 publications, and priority support. If you are a solo creator, Scale is almost always sufficient.
FAQ
Is Beehiiv really free? Yes. The Launch plan is free with no time limit and supports up to 2,500 subscribers with unlimited sends, a custom domain, and basic analytics. Beehiiv branding is displayed.
Does Beehiiv take a cut of subscription revenue? No. Beehiiv charges 0% commission on paid subscriptions. You keep all revenue minus Stripe processing fees (2.9% + $0.30). This is the same model as Kit and better than Substack’s 10%.
What happens when I exceed 2,500 subscribers on the free plan? You will need to upgrade to Scale to continue growing beyond 2,500 subscribers. The free plan is capped at 2,500.
Can I use Beehiiv for a blog or website? Yes. Every Beehiiv plan includes website and newsletter hosting. The free plan supports a custom domain with basic analytics.
Is Beehiiv cheaper than Kit? At 1,000 subscribers: Beehiiv Scale ($43/mo) is more expensive than Kit Creator ($33/mo). At 10,000 subscribers: Beehiiv Scale ($83/mo) is cheaper than Kit Creator ($99/mo). Beehiiv’s ad network and monetization features justify the premium for creators who use them.
Bottom Line
The best Beehiiv price in 2026 is:
- $0 – Launch plan, up to 2,500 subscribers (no monetization features)
- $43/mo (annual) – Scale plan at 1,000 subscribers
- $96/mo (annual) – Max plan at 1,000 subscribers
Beehiiv is ideal for newsletter-first creators who want to monetize through ads and paid subscriptions. If you do not plan to use those features, MailerLite or Brevo will save you significant money at scale.
👉 Check Current Beehiiv Pricing – start free, no credit card required.
Prices verified July 2026. This page contains affiliate links. Always check the official Beehiiv pricing page for the most current information.